The Board of Control for Cricket in India (BCCI) is expected to earn at least Rs 4,000 crore from the five-team auction of the Women’s IPL (WIPL) to be held on Wednesday as top business houses will bid for it. According to market experts, each team is expected to be sold for Rs 500 to 600 crores in the closed bid auction of the teams.
Earlier, an industry insider who has worked in the auction of men’s IPL teams told PTI before the auction, ‘WIPL has a lot of potential. Some bids may go up to Rs 500 crore or more. There is less possibility of getting a bid of more than Rs 800 crore, but BCCI will not complain.
More than 30 companies have bought bid documents for Rs 5 crore to buy WIPL teams. These also include 10 companies that own the men’s IPL teams. Adani Group, Torrent Group, Haldiram Prabhuji, Capri Global, Kotak and Aditya Birla Group have also shown interest in buying the teams. These also include companies that failed to buy two new men’s IPL teams in 2021.
Among the IPL teams, Mumbai Indians, Rajasthan Royals, Delhi Capitals and Kolkata Knight Riders can show more interest in buying the team. He has also bought teams at the global level. According to market experts, business houses make their bids on two principles to buy the team.
The first of these is return on investment (ROI), which is the fundamental principle of any business. The second is not a business principle, but the business community considers it to be associated with ego. A former official of an IPL franchise associated with the bid said, “Suppose a franchise makes a successful bid of Rs 500 crore for five years, then here it will be Rs 100 crore per year.”
Regarding the sources of income of the franchise, he said, ‘BCCI distributes the revenue of its media broadcast rights which is the main source of earning. The second is the share received for the purpose of BCCI. The third franchise earns from its own sponsorship and the fourth is the income from gate sales and ticket sales. The women’s IPL of five teams will be played in Mumbai in March.
(from input agency)