It had to happen sooner or later and the time has finally come to renew for Spotifywhich has just presented the new face of its app’s interface, which apparently is very inspired by TikTok and Netflix.
Spotify is today the most popular streaming music platform on the entire planet, but that does not mean that it shares the same problem as other sites like Facebook, where it has an app full of bugs, somewhat unstable and with room for improvement.
Still, the algorithm for discovering and suggesting new music generally works quite well for shaping user tastes, and it seems that this element will occupy a major focus in the new design of the mobile application.
All at the same time that we will see a strong inclination to stimulate the consumption of content in vertical format, as a complement to the audio of music, records, singles and complete podcasts.
Here we share the main news that can be glimpsed with this announcement about the future that awaits the community.
This would be the new Spotify app strongly inspired by TikTok
Within hours of a new edition of Spotify’s Stream On event, where an important series of announcements would be made about the platform, everything ended up leaking.
Among all the revelations, the big surprise would be, in theory, the announcement of a new interface but, according to reports from friends of Bloombergeven some design changes had already been released even earlier among some users:
So anyway this new Spotify vertical discovery feed that’s being announced tomorrow has… already appeared on my phone 👀 pic.twitter.com/CbGoiIplvk
—Stuart Dredge (@stuartdredge) March 7, 2023
As we can see the change focuses more on the home page, where the intention would be that instead of selecting from a long list of carousels with static covers, the interface will allow users to scroll vertically through a bunch of content recommendations. that play automatically.
The interesting thing is that before the app was a mixture of vertical and horizontal scrolling with still images. But now everything would be vertical, with some video clips or GIFs played to attract the attention of the curious, like in the TikTok and Netflix app.
Steam On came to finalize some details that were floating in the air and now we see how everything will focus on removing the current carousels to fill it with vertical recommendations in the style of the Chinese social network of short videos.
Although the objective here will be not to see video, but to consume music in audio.