Banco Popular Dominicano will participate in the International French Travel Market – Top Resa 2022, one of the main professional tourism fairs in Europe and a gateway to French-speaking markets, which will take place in Paris, France, from September 20 to 22 .
Banco Popular, as the main historical financier of the tourism sector in the Dominican Republic, will support the national delegation and will have a space within the Dominican stand at the Paris Expo Puerta de Versailles fairgrounds, where the fair will take place.
The Popular executives will exhaust a business agenda with hotel businessmen with interests in the country and will participate in the activities organized by the official delegation of the Dominican Republic, including meetings with tour operators and travel agencies.
In addition, the banking entity will offer a dinner to hoteliers, investors and sector authorities at the Dominican Embassy in Paris.
Banco Popular and its parent company Grupo Popular are traditional allies of investors of French origin in the Dominican tourism sector, such as the hotel chain Club Med or the airport operator Vinci Airports, among others.
Accompanying the tourist reactivation
It is the sixth time that Popular participates in Top Resa, a tourist event that traditionally brings together the participation of more than 34,000 professionals from the tourism sector and that in this 43rd edition takes on special significance for the Dominican Republic and the consolidation of its tourist reactivation.
It is also an important event for European investors, since it is the second tourism fair to be held in person again, after Fitur in Madrid, once the sanitary measures decreed by the authorities to contain the virus were left behind. covid-19.
France has great potential as a source of tourists to the Dominican Republic, being one of the main European countries with the highest number of visitors. From January to August 2022, a total of 160,985 French tourists visited the Dominican Republic, this amount representing 16% of the tourists from the European market who visit the country, according to figures from the Central Bank.